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Lexus partners with celebrity chefs

Lexus is looking to whip up some attention for its products by hiring a team of noted cooks. The Lexus Culinary Masters team, made up of six celebrity chefs, debuted at last weekend's Pebble Beach Food and Wine Festival in Monterey, Calif. Race-car driver Scott Pruett started off the weekend by taking a spin around the Laguna Seca racetrack in the Lexus LFA supercar with chefs Daniel Boulud and Michael Chiarello, "Each shares the same passion for perfecting their culinary craft as Lexus does with its luxury automobiles," Lexus vice president of marketing Dave Nordstrom said of the chefs involved.

Alfa Romeo Mito Twinair (2012) first official pictures

Alfa Romeo has plumbed Fiat's brilliant and novel two-cylinder engine - the Twinair - into its Mito supermini. The result is the most economical premium supermini on sale, returning in excess of 67mpg. The Mito Twinair will cost £14,510 when it goes on sale on 30 September 2012.

Hyundai puts Michel Nandan in charge of WRC effort

Hyundai has appointed former Peugeot WRC technical director Michel Nandan to head up their assault on WRC. As Hyundai matures in to a credible mainstream force, improving brand perception is crucial to its long-term goals and 2012 is all about improving Hyundai’s brand experience and perceptions of the brand. A part of that focus is to take Hyundai back in to WRC rallying with a much modified i20, where Hyundai are hoping for a better experience than they had when they went rallying a decade ago – which should be a given considering the big strides Hyundai has made in its cars in the last few years.