Central Silencer Fits 2006-2011 Honda Civic Bosal Exhaust on 2040-parts.com

BMW seared into consumer minds: New ad technology takes ‘branding' to another level

How about this for subtlety in advertising? BMW is using flashing lights to “burn” its initials into your brain so that when you close your eyes, you'll continue to see the Bavarian company's brand. Which begs the question: Is there a better way to remember a company than to have a light-induced seizure episode?

Now the Germans say no to Volvo

As we’ve reported in the last few weeks, Ford has been trying its best to offload Volvo, the last of its ‘Prestige’ Euro marques. The Chinese looked to be the best bet, but it seems that that is going nowhere at the moment (the Chinese are probably waiting for Ford to get in to an even deeper mess with the hope of picking up Volvo for peanuts) and now its seems that Ford’s fire-sale has drawn more blanks. Now the Germans turn down the chance to own Volvo Der Spiegel reports that Daimler (Mercedes-Benz) boss Dieter Zetsche has revealed that Daimler has turned down the chance to buy Volvo, and has also revealed that BMW has had a good look, and reached the same decision.

Design Contest: Pininfarina Student Awards 2006

In conjunction with Pininfarina Deutschland and VDC Fellbach, the Society for the Advancement of Architecture, Engineering and Design in Stuttgart (AED) awarded prizes to up-and-coming young designers as part of a competition that made its debut last year. The Pininfarina Student Award represents a platform intended to make entering professional life easier by offering internships at prominent design companies for successful entrants. In 2006 the Pininfarina prize was awarded in the following categories: - Building Design (Architecture & Engineering) - Transportation Design (Cars and Vehicles) - Industrial Design (Industry and Product Design) All students and graduates at schools in Germany who were not older than 28 at the time of submission could participate.