Chrysler Oem Dodge Audio Amplifier Wiring Harness 68023460aa Image 9 on 2040-parts.com

Driven: Chevrolet Volt

Meeting the Chevrolet Volt could easily have been an anti-climax. This is a design that ‘feels' nearly four years old — the concept first seen in Detroit in 2007. Together with the online hype surrounding it, and the part it plays in GM's renaissance, the weight of expectation is alarmingly high.

2012 Focus ST at Frankfurt. Or could it be the 2013 Focus RS Concept?

Production-ready 2012 Focus ST at Frankfurt. Or not? As the Frankfurt Motor Show looms closer, car makers are starting to reveal and tease their plans, and Ford sent us a press release this week promising a big presence at Frankfurt and a ‘Performance Focus’.

New Hyundai Sant Fe Super Bowl adverts the most effective

It’s been revealed that Hyundai got the most bang for its Buck with Super Bowl adverts for the new Santa Fe increasing Hyundai site traffic by 1000%. So, with figures like that and a huge captive audience, it’s no wonder car makers like to strut their latest products in front of the Super Bowl audience with the hope of a big return in sales. Umpteen car makers ran TV adverts in the 2013 Super Bowl, but it looks like Hyundai has come out very much on top, with Edmunds reporting a traffic increase of 738% in traffic for the new Hyundai  Santa Fe after Hyundai ran its adverts and the US Autotrader site a massive 1000% increase.