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GM returns to the Super Bowl, new ads upcoming for the Camaro and Cadillac

If there's one thing Joel Ewanick has made clear since joining General Motors Co. three months ago, it's that he doesn't let grass grow under his feet. And the company's vice president of marketing isn't slowing down anytime soon: In a wide-ranging interview with Advertising Age, an affiliate of AutoWeek, Ewanick let drop that the automaker will return to the Super Bowl in 2011; that an ad campaign will break next month for the Chevy Camaro; and that there's a new tagline coming for Cadillac, "The new standard for the world." "We have so many projects in the works right now," he said.

Aston Martin Racing to sell V8 Vantage and DBR 1-2

Aston Martin Racing is offering for sale two pedigreed race cars for display -- both sporting the legendary Gulf Oil livery -- for the low, low price of $379,300 each, converted today from British pounds. The V8 Vantage GTE chassis No. X2 competed at the 24 Hours of Le Mans in 2012.

Honda Electric Sports car Concept at Tokyo & six more concepts too

Honda Small Sports EV Concept at Tokyo Home Motor Shows are car makers’ favourites, so with the Tokyo Motor Show just round the corner Honda has revealed plans for seven concepts at the show including a small electric roadster and a plug-in hybrid – the Honda AC-X. Honda’s display at the Tokyo Show is going to be the biggest of any car maker. The headline act – certainly from a petrolhead’s point of view – is probably going to be Honda’s Small Sport EV Concept.