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VW Beetle R Concept revealed
Tue, 13 Sep 2011VW Beetle R Concept arrives at Frankfurt We did speculate back in June that Volkswagen were planning on giving the new VW Beetle some butch credentials by endowing it with a new performance range-topper – the VW Beetle R. And today at Frankfurt the new hot Beetle takes a bow. VW are dubbing the Beetle R Concept, but it’s clear that they want the new Beetle to be perceived as more appealing to men as well as women; to those who enjoy the drive as well as to those who buy a car to make a style declaration.
Pforzheim University International Design Forum 2004
Wed, 05 May 2004The jury included design chiefs Chris Bangle (BMW), Peter Pfeiffer (Mercedes), Murat G�nak (VW), Martin Smith (Opel), Chris Bird (Ford) und Francois de Gaillard (Webasto). First prize went to Pforzheim student Philipp R�mers for his 'PFaeno' concept. The prize for Best Marketing Strategy went to Shi Jia from Tsinghua University.
McLaren Automotive officially launches as the MP4-12C speeds toward production
Thu, 18 Mar 2010McLaren Automotive laid out its ambitious plans to become a competitive player in the high-performance car market on Thursday and wants to build up to 4,000 top-shelf sports car annually by the middle of the decade. The company held a grand opening at its base in Woking, England, to celebrate the progress and officially unveil the MP4-12C as it moves toward production. The estimated 592-hp supercar is expected to be exceptionally light and aerodynamic as the company takes aim at the best of Ferrari and Lamborghini.