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Hyundai to badge premium cars as ‘Genesis’?

Will Hyundai's premium cars - like the Equus (pictured) - get a Genesis badge? Reports from the US say that Hyundai is considering badging their premium cars as ‘Genesis’, although there will be no Genesis ‘Brand’. The rumours that Hyundai want to move in to Lexus and Infiniti territory by creating a luxury sub-brand – Genesis being the favoured moniker – have been doing the rounds for years.

Toyota Yaris Hybrid-R for 2013 Frankfurt Motor Show

Toyota As we predicted last week, Toyota will unveil a 400hp Yaris Hybrid-R supermini concept at the 2013 Frankfurt Motor Show next month after dedicating its appearance at the German auto expo to "the presentation of hybrid technology". The Japanese firm has been at the forefront of hybrid technology in the modern era with its eco-focused Prius family hatchback, but has also brought petrol-electric propulsion systems to the fore in top line world motorsport with its TS030 Le Mans racer. On Bing: see pictures of the Toyota Yaris Hybrid-R Find out how much a used Toyota Yaris costs on Auto Trader Powered by Toyota’s 1.6-litre Global Racing Engine and supplemented by a pair of electric motors, the Yaris Hybrid-R actually uses similar technology to the firm’s hybrid Le Mans prototype, with kinetic energy recovered under breaking ‘stored’ in a super capacitor as electricity.

CES: Mercedes-Benz boss talks technology

Mercedes-Benz boss Dieter Zetsche characteristically seemed to enjoy his status as a car guy amid the computer nerds at the 2012 Consumer Electronics Show. “I just came from Detroit yesterday, where some people consider consumer electronics to be a mere accessory to the car, and now I am here at CES where some people think the car is a mere accessory to the consumer electronics,” he said in a keynote speech on Tuesday at the event. Zetsche introduced mbrace2, the second generation of the Mercedes-Benz mbrace (pronounced “embrace”) system.