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Jaguar C-X75 heading up the hillcimb at Goodwood Festival of Speed

The Jaguar C-X75, pictured at Goodwood ahead of its Supercar run Jaguar are pulling out all the stops for this year’s Goodwood Festival of Speed with not only their latest performance cars but the debut of the Jaguar Project 7, an F-Type R with the DNA of a D-Type. But they’ve topped all that by deciding that their canned supercar project – the Jaguar C-X75 – deserves a proper outing in public. Jaguar only have five development versions of the C-X75, but they’ve taken one to Goodwood – although it’s not on display – and are wheeling it out over the weekend to take part in the Michelin Supecar run up the hill.

Where are Britain's biggest car buyers?

Jaguar If nothing else, the recent Used Car Market report – published by British Car Auctions (BCA) – reveals that when it comes to Great Britain and statistics, it's unwise to categorise us all into one great mass. How often do we read 'on average, a British driver does X', or 'a typical British driver will buy Y'? Well BCA's report suggests there's a real north/south divide and some of the results may surprise you.

Hyundai Suicide ‘Advert’ causes a rumpus

It’s not easy advertising your wares and finding the right balance between mainstream and innovative to capture attention, as Hyundai has found out to their cost with an ‘advert’ for the hydrogen powered ix35 FCEV which, rather distastefully, depicts a man trying to commit suicide by running a hose from the tailpipe to the cabin before realising he can’t achieve his aim as the FCEV’s only emissions are water. It’s a proper cock-up from Hyundai – usually so sure-footed with their PR – but, despite Hyundai US putting the blame at the door of Hyundai UK, there’s more to this suicide ‘advert’ than meets the eye. It seems the suicide video was put together by Innocean – a European Ad Agency owned by Hyundai’s Chairman Chung Mong-koo and his daughter, and responsible for much of Hyundai’s marketing output – and was a clumsy attempt to gauge reaction to the somewhat macabre take on the benefits of an FCEV.