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GM to keep GMC, Pontiac, exec says
Thu, 16 Apr 2009A senior General Motors executive today denied reports that President Barack Obama's automotive task force has pressured the automaker to dump GMC and Pontiac. Company sales chief Mark LaNeve also denied rumors that GM plans to terminate the franchise agreements of poorly performing dealers before June 1 to accelerate its dealership consolidation campaign. "The strategy we laid out for you [in February] is still the strategy," LaNeve, GM's vice president of vehicle sales, service and marketing, said today in an interview with Automotive News.
Now it’s the turn of Hyundai to take a swipe at GM’s marketing
Tue, 22 May 2012Hyundai's 2012 Super Bowl Advert (video below) With the news that General Motors are to pull out of Super Bowl advertising Hyundai steps up to tell GM they’re wrong. It’s really not been GM’s week. Last week they came out and told the world that ads on Facebook aren’t worth the advertising cost and that they were pulling their spend from the (now) newly floated social media site.
Chevy, Buick-GMC bosses out at GM
Thu, 10 Dec 2009The brand heads of Buick-GMC and Chevrolet are leaving General Motors Co., continuing a management upheaval sparked by the Dec. 1 ouster of CEO Fritz Henderson. Buick-GMC head Michael Richards, who left Ford Motor Co.