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Le Mans 24-hour race 2010 : a brief history

By Gareth Evans Motor Shows 09 June 2010 18:13 Over the years Le Mans has played host to inspirational success stories, terrible disasters, technological developments, primeval competitiveness and everything in between. Join CAR as we explore the potted history of the fearsome 24 Heures du Mans endurance race.    In the beginningThe Tricolor dropped for the first time on 27 May 1923 as one third of the Rudge Whitworth Triennial Cup, a trio of events whereby the team covering the most distance over three 24-hour races was declared the winner.

Which of these 2013 car ads is your favorite?

The 2014 One Show Automobile Advertising of the Year award finalists have been announced, covering media from broadcast TV to experiential marketing. The One Club teamed up with the Detroit auto show to select their picks for best automotive advertisements in the business. The One Club will be awarding finalists based on five categories: Print & Outdoor, Broadcast TV, Online Videos, Interactive and Experiential Advertising as well as the Public Choice Award.

BMW set to go front-wheel drive

BMW chairman Norbert Reithofer has confirmed that the German carmaker will introduce a new front-wheel-drive entry-level model positioned and priced below the existing 1-series as part of plans to help increase part sharing and to bolster the potential for production savings between the BMW and Mini brands, thus bringing an end to the era of rear- and four-wheel-drive-only BMW models. Speaking to AutoWeek at the Geneva motor show, Reithofer said internal BMW studies revealed that despite the downturn in the world's economy, there was continued demand for what he described as "premium vehicles" in the small-car class, before officially acknowledging plans that will see BMW produce a rival to the recently unveiled Audi A1 and a new Smart Forfour presently under development at Mercedes-Benz. "We will be extending the BMW and Mini brands into the small-car segment with new models and variants," he said.