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CES: It's a digital experience

The night before the Consumer Electronics Show opens its portals to the world’s technogeeks, there is a sort of preshow called the Digital Experience! (They added that exclamation mark to the name, not us.) Still, the relatively small, ancillary consumer-technology show does set the stage for the massive CES juggernaut the next day. This year, as always, we wandered the aisles of Digital Experience looking for car-related tech.

Mazda SkyActiv technology goes on offer to raise funds

Mazda is looking to license their SkyActiv Technology to raise capital (CX-5 with SkyActiv pictured) Mazda are predicting losses for the current financial year of £750 million and are looking to sell their SkyActiv technology to raise cash. Mazda isn’t having the best of times at the moment, despite an impressive range of cars that are getting more interesting with Mazda’s SkyActiv technology, and are predicting that they will post a loss of around £750 million for the current financial year. There are a variety of reasons for Mazda’s financial predicament – including the strength of the Yen and the production problems after the Japanese Tsunami – but this is the fourth year in a row Mazda has posted losses.

Is the Ford Fiesta ST more powerful in the US than the UK?

And although the Fiesta ST manages to undercut the new 208 GTI by £2k, it doesn’t need a hair shirt approach to equipment to achieve it, but comes equipped with AirCon, 17″ alloys, a bit of a body kit and lowered suspension. Throw another £1,000 in the pot for the ST2 and you’ll also get Keyless, leather and Climate. A decent offering.