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Report: 10th annual RTT Conference

Held at the Old Congress Hall in Munich, the 10th annual RTT Conference was a showcase for Realtime Technologies AG's (RTT) visualization products. Entitled 'Sharing Visions', the event was a platform for the established supplier of virtual prototyping and virtual marketing tools to demonstrate the services it supplies to various industries, principal among which is the automotive design industry. While many of the presentations revolved around the integration of RTT's software to streamline the processes related to marketing and product development, some reflected on the software's ability to facilitate creation and gauge public perception.

Car Scrappage Scheme – Darling wastes the chance – Just like that!

Darling wastes an opportunity with a half-hearted car scrappage scheme [ad#ad-1] The Car Scrappage Scheme had problems as a concept. But it was a way to help shift more cars (but without a change in underwriting policy it’s debatable how many would sell). And at £2,000 a go it was a reasonable incentive to buy.

Mercedes promotes marketing executive to steer U.S. sales

Mercedes-Benz USA will promote marketing chief Stephen Cannon to CEO, effective Jan. 1. Cannon, 50, has been vice president of marketing for Mercedes-Benz USA since June 2007.