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Ford justifies its Vignale sub-brand (video)

The Ford Mondeo Vignale (pictured). Ford’s first Vignale-badged car Earlier this month, as the Frankfurt Motor Show approached, Ford revealed that it’s going back to a sales tactic they created in the 1970s – badge-engineering their cars with a coachbuilders name to create an upmarket sub-brand. Last time Ford played this game we had almost 30 years for the Ford Ghia, a range of Ford’s mainstream models that had all the toys as standard to try and create an appealing high-end option for buyers.

BMW tii models are go

By Georg Kacher Motor Industry 02 April 2008 17:06 BMW chief Norbert Reithofer has confirmed to CAR Online that a range of tii performance options will be launched soon on the company's smaller models. He has finally ruled out a rumoured M1 version of the 1-series and said the tii spec would be the most performance-oriented model, claiming the the twin-turbo 135i was quite fast enough (it does 0-62mph in 5.3sec, after all).The tii concept shown at the 2007 Tokyo Motor Show points accurately to the approach BMW is developing: performance kits for the 1-series coupe and hatchback, an aero package, carbonfibre details, fatter wheels and tyres, sports seats and instruments. There's even talk of a new M-style steering wheel with integrated LED rev counter.A tii for the massesBMW is the past master at offering huge choice in spec and trim; subtle nuance of alloy wheel size here, and Sport spec there is the stuff of workplace car park folklore.

Fiat Bravo (2006): first official pictures

By Phil McNamara First Official Pictures 26 October 2006 12:18 Fiat Bravo: the lowdown Fiat is going back to the future, by resurrecting the Bravo name on this sexy new family hatch. These are the first pictures of the all-new Bravo, which replaces the square and unloved Stilo with a far more enticing design. From the front, the Bravo resembles a pumped up Punto.