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Lutz's Cadillac puts on a better show than Lutz

"Hi, I'm Bob Lutz, and this is the Cadillac CTS-V Drive Challenge." General Motors Co.'s marketing chief dons his monogrammed helmet and puts Cadillac's 550-horsepower sedan through some warm-up laps at Monticello Motor Club, a members-only track. In what might have passed as a dismissible moment of Lutz braggadocio, "Maximum" Bob has challenged anyone with a four-door sedan to beat his 2010 CTS-V. Though not a showman by trade, Lutz is bankable for amusing, bald-faced assessments of his employer, his critics and the auto industry at large.

Cadillac Converj concept

Cadillac surprised the press today when it revealed a new 2+2 concept called the Converj. In his introduction to the concept, GM Vice-Chairman Bob Lutz said the vehicle was "pushing the envelope on design quality, and efficiency - everything that makes a great design great". Conceived at GM's Advanced Design studios in Coventry, UK, by a design team led by Simon Cox (Director of GM Advanced Design UK), the project was brought to realization in the US under the leadership of Dave Rand, Executive Director of GM Advanced Design.

Buy a hydrogen-powered car in 2015…at least in California

At the Consumers Electronics Show this week Toyota claimed that a production version of its four-door midsize FCV concept fuel cell sedan will hit showrooms some time in 2015. Toyota has been investing in fuel-cell technology for the past 20 years, and since 2002 it has been testing and developing prototypes primarily in North America. Toyota claims that it has reduced the cost of producing a fuel-cell powertrain, and has estimated a 95 percent cost reduction in the powertrain and fuel tanks for the 2015 production model versus the 2002 prototype.