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Ford's NA Design Director aims to shorten product lifecycles

Peter Horbury, Ford Motor Company North America Design Director, has told Automotive News he intends to shorten product lifecycles at the ailing company from an average five years to three years starting this decade. "We feel there is no value in minor changes but a huge value in major changes," Horbury told the industry weekly. Ford needs to ensure that buyers continue visiting showrooms as the giant automaker struggles to retain market share.

Iconic James Bond Helicopter To Headline Goodwood Aviation Festival

THE helicopter made famous in the 1964 James Bond Film ‘Goldfinger' will take centre stage at the Freddie March Spirit of Aviation exhibition at the Goodwood Revival on September 12. Officially known as the Hiller UH-12E4, this is the very aircraft in which Galore, played by actress Honor Blackman, flew Goldfinger's atomic bomb to Fort Knox for the film's finale. It was also used by Elizabeth Taylor and Richard Burton in Oscar-winning film, ‘The VIPs', the previous year.

Toyota increases U.S. prices an average of 1.7 percent on most models

Toyota Motor Sales U.S.A. Inc., coping with a rising yen and an earthquake-shattered supply chain, announced price increases today that average 1.7 percent for many 2011 Toyota, Scion and Lexus models. The increases range from $65 for the small imported Scion xD, to $900 for two of its larger vehicles, the Toyota Land Cruiser and Sequoia SUVs, as well as several Lexus models.