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First Sight: Smart Fortwo and Forfour

"Dress-down Wednesday," remarked a colleague as Daimler CEO Dieter Zetsche walked on stage wearing jeans and no tie. While it was a hot day in Berlin, Zetsche's excuse for his informal attire was the occasion – the new Smart is here. Its prospective owners, he explained – young, urban consumers with an active lifestyle, not the typical members of corporate Germany – adhere to a different, if similarly rigid etiquette.

First Sight: Toyota Me.We concept

Hot on the fluorescent heels of Renault's recent Twin'Z reveal in Milan, Toyota revealed its own industrial design collaboration, the ME.WE, at a private event at the its upscale showroom Le Rendez-vous Toyota on the Champs Elysées in Paris last week. Designed jointly by Toyota's ED2 studio in the south of France and renowned French architect and industrial designer Jean-Marie Massaud, the ME.WE is a polyvalent 4-seat electric vehicle to "combat the crisis". It is designed to be simple and functional, yet also project an image of intelligence for our modern times.

One:1 halo car coming from Koenigsegg

Christian von Koenigsegg talked to Bloomberg Businessweek over the weekend, telling the publication about his youth, the supercar business and how most Koenigsegg designs start in his head. It's all worth a read. But at the end of the four-page article, the head of the brand hints at a new car, built as a “money-is-no-object venture” for a dealer in China.