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Hello Chrysler, ciao Lancia?

Starting as early as 2011, Fiat S.p.A. may extend the Chrysler brand name to models currently sold as Lancias in Europe. Such a move would be a blow to the 103-year-old Fiat-owned automaker that many speculated would play a greater role in Europe following its parent's decision earlier this year to take control of Chrysler.

Audi takes a dig at BMW, Lexus & Mercedes in new video commercials

Audi takes a dig at BMW, Lexus & Mercedes in new video commercials We’ve had a little spat between Jaguar and Mercedes recently over Mercedes’ Chicken Magic Body Control, with Jaguar’s Big Cat eating Mercedes MBC Chicken and now, ahead of what seems a likely airing in the Super Bowl advert slots, Audi is taking a pop at everyone. Audi are bigging-up the Audi A3 saloon ahead of its arrival in the USA with a quartet of commercials demonstrating the regret buyers have if they’ve already opted for a Mercedes, BMW or Lexus. We get a video on ‘Luxury Car Abstinence’, one of ‘Shame’, one on Buyer’s Remorse’ and one on ‘Lessons’ with the theme being that you should save yourself for the best – the Audi A3 Saloon – and not bother with the also-rans.

Toyota adds i-Road to urban mobility trials

TOYOTA has added its futuristic i-Road concept to its “Ha:mo” urban transport trials. It is the latest vehicle to be added to the rapidly expanding scheme, which is being held at the so-called Toyota City; Toyota’s huge presence in Japan’s Aichi Prefecture. The Ha:mo (Harmonious Mobility network) trials are an attempt to develop a sophisticated, integrated transport system for cities, making use of electric vehicles wherever possible but with the key emphasis on encouraging travellers to use the ‘most appropriate’ means of transport at all times.