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Refreshed Looks Signal Arrival Of Updated Yaris

HOT on the heels of its newly launched Aygo city car, Toyota has released the first details of its refreshed Yaris supermini. Scheduled to hit the showrooms this summer, the restyled car boasts an improved interior and better vehicle dynamics that its maker believes will position the car as one of the strongest contenders in the fiercely competitive supermini market. The Yaris follows the example of new Aygo, adopting a dramatic look that integrates a distinctive cross shape, centred on the front emblem, which separates the new-look upper and lower grilles.

Would you get into a cab that looks like this?

Nissan is hell-bent on taking over the world's taxicab fleets with its NV200 van. First, it invaded New York with a thoughtfully redesigned, nearly luxurious yellow cab, all but ready for its hard-earned medallion (but not quite). It hopes to fare better in London, seeking a place among the 22,000 black cabs that fill the city's streets.

Jaguar ‘How Alive Are You?’ Marketing campaign launches

Jaguar Alive Marketing Campaign Launched Jaguar are launching a new global marketing campaign for the Jaguar Brand – run by Spark44 – focusing on Jaguars as  ’instinctively rewarding performance cars’. Jaguar are launching a new global marketing campaign to convince car buyers that they produce the most appealing range of drivers’ cars…in the world. The Jaguar ‘How Alive are You?’ campaign has been put together by Jaguar’s Spark44 Advertising Agency (which Jaguar Land Rover part own) which aims to show Jaguar in a modern context.