Kawasaki 800 Sxr Hood Strap on 2040-parts.com

Lexus partners with celebrity chefs

Lexus is looking to whip up some attention for its products by hiring a team of noted cooks. The Lexus Culinary Masters team, made up of six celebrity chefs, debuted at last weekend's Pebble Beach Food and Wine Festival in Monterey, Calif. Race-car driver Scott Pruett started off the weekend by taking a spin around the Laguna Seca racetrack in the Lexus LFA supercar with chefs Daniel Boulud and Michael Chiarello, "Each shares the same passion for perfecting their culinary craft as Lexus does with its luxury automobiles," Lexus vice president of marketing Dave Nordstrom said of the chefs involved.

Olympic champion Kim Rhode shoots for medals

Kim Rhode is an Olympic champion, which by itself would be impressive enough. But Rhode is not just a one-time Olympic champion. The Summer Games in London will be the fifth Olympics for this 33-year-old trap and skeet specialist.

Ferrari launches Tailor-Made program

Following an initial reveal at the 2011 Frankfurt motor show in September, Ferrari recently announced a new personalization program that will enable owners to create a highly individual and unique vehicle. The latest in a long line of manufacturers to begin offering highly personalized cars for individual owners, Ferrari's take is far more ambitious. The new Tailor-Made program harks back to the 1960s when each Ferrari was custom made to suit the desires of each individual owner and offers a multitude of infinitely personalizable options. The new Tailor-Made program allows owners to specify every last detail of their Ferrari – from the exterior color to the interior stitching – through an extensive list of accessories, materials and unique finishes created by the Ferrari Styling Center.