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2012 Ford Focus: A different kind of test drive for consumers

Ford is rolling out a fairly simple idea in August to get consumers interested in the 2012 Ford Focus--drive it. But instead of the usual dealership experience, where potential buyers are often accompanied by a sales person, Ford is now pitching the new Focus to customers on more neutral turf, which the aim of highlighting the technological and handling prowess of the car. The program is being billed as “Start more than a car.

See why Ford is celebrating

Nearly 1.4 million F-series trucks, Escapes and Fusions helped make Ford Motor Co. the industry's biggest market-share gainer in 2013 as the company turned in one of the most profitable years in its history. Ford added almost half a point of U.S.

Saab steps up green drive

By Mark Walton Motor Shows 03 June 2007 01:58 Saab goes bio-power crazy Saab is celebrating its 60th anniversary this year with a further push into the very topical biofuels arena, and Geneva showcases two new examples of the Swedes' growing green commitment. First is the new 9-3 Biopower, a full range of saloon, estate and convertible 9-3s, all powered by a 1.8-litre turbocharged engine that's been modified to run on both unleaded and E85 (85 percent ethanol, 15 percent petrol). The mechanical changes include hardened valves and valve seats, and a new stainless steel fuel tank and ancilliaries, adding up to what's expected to be a £600 premium in the showroom over the standard 9-3.