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Lincoln launches ad blitz

Lincoln is launching its biggest advertising campaign, a multimedia initiative that will include a one-minute spot during the Super Bowl on Feb. 3. The ads, appearing in conjunction with the launch of the 2013 MKZ sedan this month, go live Monday accompanied by events in New York, Miami and Los Angeles.

Auburn, Cord and Duesenberg featured at the Dayton concours

Auburn, Cord and Duesenberg will be honored at the sixth-annual Dayton Concours d'Elegance at Carillon Park on Sept. 16. The show, put on by AAA Miami Valley, will also have special classes for Rolls-Royce, Bentley, Micro Cars and Race Cars of Miami Valley.

BMW i3 ‘virtual test drive’ app (2013) CAR review

Though we’ve seen new the BMW i3 in full production trim, and had a ride in the carbonfibre electric city car, there’s still a short wait before anyone can get behind the wheel of a showroom-spec example in the UK – or is there? BMW has launched a smartphone and tablet app – ‘BMW i3: Become Electric’, which it claims allows users to virtually test drive the new i3 without so much as setting foot outside their front door, yet alone finding the time to head to a BMW dealership. It’s available now on the Apple App Store, and from 26 September 2013 on Google Play.