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Partnership Premium 2030 - Part 1

Strate College in Paris, France, has been working on a Peugeot-sponsored project for the past few months. The project asks 30 students who have been divided into 10 groups to create the exterior design, an interior design, any related products (including accessories or new services, for example) and color and trim details for the premium Peugeot for the year 2030 Though there are no constraints on the technical package, the brief stipulates that the teams must create a scenario that illustrates global change, and design a vehicle that fits into this future environment. Designers from Peugeot have been very active in the process, guiding students in weekly critiques and assisting them with specific knowledge in key areas of expertise.

Aston Martin unleashes Vantage N400 and DB9 LM: first official pictures

By Ben Pulman First Official Pictures 07 September 2007 09:00 Bit bright for an Aston… Yes, this orange hue is somewhat retina-searing. But don’t worry because this limited edition V8 Vantage N400 is available in other colours. However, it is this Karussell Orange that gives a clue to what this V8 Vantage is all about.

Audi delivers R8 V10 to originator of #wantanR8 hashtag

Audi R8 V10 - a gift for the day for a dose of Twitter love The Marketing world is changing fast, with online reporting and social media fast relegating traditional print media to the dustbin of history. And if you want a lesson on how to make social media work in the car world, you could do a lot worse than look at Audi’s recent efforts. Audi started using hashtags (that’s a little phrase preceded by the hashtag and used on Twitter) in its adverts for the Superbowl last year, which is a good way to get topics trending on the Twitter social media hub.