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MINI London 2012 Edition launches to celebrate Olympic Games

MINI London 2012 Edition - in patriotic red, white or blue The launch of the MINI London 2012 Edition to celebrate the Olympic Games neatly pulls together two of MINI’s marketing tactics; shove out as many limited edition models as you can and give them a London theme. True, this edition of the MINI uses the London moniker intact instead of using a badge from a London area, but it’s consistent with the current MINI special edition target. As is MINI’s aim to cash in on any bit of publicity it can – sometimes tenuously – get a hook on.

Lewis Hamilton on Pole for 2014 Italian Grand Prix

Lewis Hamilton on Pole for 2014 Italian Grand Prix F1 hasn’t been kind to Lewis Hamilton in 2014, especially with Nico Rosberg running in to him at Spa, but Hamilton is back on track with his first pole position since May and, better still, he did it by leaving Nico Rosberg in second place a comfortable 0.274s behind. That performance will no doubt help Hamilton’s state of mind as he battles Rosberg for the drivers championship, but he still has a mountain to climb as Mercedes’ sanctions on Rosberg don’t include a ‘resting’ race to level the playing field. And with just seven races to go, a 29 point deficit is a big deficit to make up.

Ford sets price for 2011 F-150 SVT Raptor

Ford has released prices for the 2011 F-150 SVT Raptor SuperCab and SuperCrew pickup trucks. The SuperCab will cost $43,525 while the four-door SuperCrew will cost $45,290. Both prices include a $975 destination charge.