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Ford boosts prices 0.4 percent on 2011 models

Ford Motor Co. said it boosted prices an average of $117, or 0.4 percent, on 2011 models effective Friday, April 1. The increase is because of “higher commodity costs,” George Pipas, Ford's chief sales analyst, said Monday.

Commentary: Victoria Beckham appointed Creative Design Executive at Range Rover

On hearing that Victoria Beckham (aka Posh Spice) had become Range Rover's Creative Design Executive last week, initial reaction was to check the date – was it April 1st? Apparently Land Rover wasn't fooling anybody, instead sending shockwaves through the automotive industry with the announcement, made at the unveiling of the Evoque at Kensington Palace, London. Celebrity brand tie-ups are nothing new – Justin Timberlake is currently the Audi A1's brand ambassador – yet the implication is that Beckham's involvement with Range Rover will go much further.

Saab production restarts – again.

Saabs are once more rolling out in Trollhattan Of course, we nearly got here before when Saab went courting China’s Hawtai Motor Group, but that deal fell apart when the Chinese government refused to sanction the deal. Or Hawtai pulled out. Depending on which version you believe.