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Geneva motor show 2012: the CAR Live Blog & breaking news

Welcome to CAR Magazine's coverage of the 2012 Geneva motor show. Our motor show team is at the Salon International de L'Auto in Palexpo, Geneva, and will be reporting live from the auto show to bring you all the new car news, analysis, photo galleries, comment and gossip from Switzerland. Follow the CAR Live Blog here, and we'll update it throughout the next 24 hours.

Bonneville broadcast will add pepper to the salt

If you've ever been to Bonneville during Speed Week, you know what a thrilling corner of the motorsports world the place occupies: standing out on the endless, blazing-white expanse of salt, hearing the cars before you see them, seeing first the roostertail of salt rocketed into the air, then the tallest part of the rear fin, then the car itself, blasting over the curvature of the Earth, followed by engine cutoff, popping chutes, deceleration and the giddy celebration of driver and crew as yet another record falls. But most people -- those with jobs, kids, responsibilities (where are your priorities, people???) -- will never get a chance to go. So this year, the Southern California Timing Association has made a deal to broadcast audio of the entire Speed Week live, as it happens, direct from the salt, on the fabulous internet.

Suzuki goes to the dogs with Super Bowl ad and free pet ID tags

Suzuki on Thursday released its 60-second Super Bowl commercial that highlights the all-wheel-drive version of the Suzuki Kizashi Sport. This is the second consecutive winter-themed Super Bowl commercial for Suzuki. Last year, the Kizashi battled “wicked weather” snowmen inspired by the comic strip “Calvin and Hobbes.” The new ad features Inuit people and their sled dogs.