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Toyota and Mercedes-Benz are top global car brands

Toyota & Mercedes-Benz are the Top Global Automotive Brands 2011 Interbrand, a branding consultancy, delivers a report on the world’s brands every year, and in 2011, despite recall woes and the devastation of the Japanese Tsunami, Toyota leads the automotive brands, with luxury car maker Mercedes-Benz just behind. Interbrand uses three measures to gauge how effective a brand is – performance of branded product, the brands ability to secure earnings and the role of the brand in purchasing decisions – to come up with a chart of the top 100 world brands. At the top of the tree are companies like Coca Cola, IBM, Microsoft and Google, but car brands do well with Toyota, Mercedes-Benz, BMW, Honda, VW, and Ford all making it in to the top 50.

Infiniti introduces personal concierge service with new cars

The luxury-car market is tough a game when the economy is going good. When it's bad, automakers have to think up all sorts of incentives to get buyers into showrooms. Case in point: the personal concierge service from Infiniti.

Nissan ESFLOW: Electric Sports Car

Nissan ESFLOW Electric Sports Car As Tesla has already proved, if you throw enough money at it, employ enough publicists (including self-publicists) and string enough laptop batteries together, you can make an electric sports car. And, because of the lightness of construct and instant torque of an electric motor, you can make it sprint to 60mph in pretty short shrift. Whether, with all the lard that comes with  thousands of laptop batteries, you can make it go round corners properly… Which has obviously inspired Nissan to send the LEAF and the 370Z off to conjugate somewhere suitable, with orders to deliver up the resulting oxymoron – an electric sports car – to the Geneva Motor Show.