Oldsmobile 8 Rocker Arm Assemblies on 2040-parts.com

Toyota will push safety in ad blitz

Its image still bruised by driver complaints about unintended acceleration, Toyota Division has decided to revamp its marketing message and shift the focus to safety in a big way, top executives said last week. Toyota Motor Sales U.S.A.'s sales fell 34 percent in August and are down 1 percent for the year--it's the only major manufacturer with a decline for 2010. Executives admit consumers have doubts about the safety and quality of Toyota vehicles, so they are planning an advertising blitz to counter that perception.

Mazda MX-5 and Mazda2 Sport Black Editions launch

Mazda2 Black & Mazda MX-5 Sport Black As we know, ‘Limited Editions’ are a way for car makers to shift some extra metal in quiet times. In this case it’s Mazda looking for a way to move the MX-5 and the Mazda2. Roll out the Mazda MX-5 Sport Black and – you’ve guessed – the Mazda2 Black Editions.

Local Motors reveals 3D-printed car design

Local Motors has chosen the design it will 3D-print during the course of the International Manufacturing Technology Show (ITMS) in Chicago, IL, which runs from 8-13 September. Called Strati, the concept was judged the best entry in Local Motors' first 3D Printed Car Design Challenge. It was created by Italian designer Michele Anoé, and his design 'will inform and influence' the car to be printed during the course of the ITMS.