Omc Stern Drive Rotor P# 384735 Factory Oem Part on 2040-parts.com

Saab targets customers' hearts, brains and wallets in North America

Saab executives said they're optimistic the struggling brand will be able to attract customers despite production stoppages at the company's Trollhaettan, Sweden, plant and cash flow problems. The Swedish automaker aims to target consumers and instill confidence with a grass-roots marketing campaign that focuses on the "heart, brain and wallet," Saab Cars North America President Tim Colbeck told reporters at Saab's North American headquarters in suburban Detroit on Thursday. Colbeck said the company must move away from selling vehicles based on price and focus more on making customers enthusiastic about driving Saab's vehicles.

MINI Soho: MINI’s next ‘London’ Limited Edition

MINI Soho, photographed in…Soho In case you’d forgotten, MINI decided earlier this year that all their Limited Edition would be named after London Boroughs, districts and landmarks. Hence the new Limited Edition MINI arrival gets the MINI Soho moniker. And actually – although MINI has in fact used the Soho moniker before (on the MINI Soho Clubman last year) - it’s a perfectly good name for the MINI, a car that still evokes the swinging sixties and all things London.

Lexus HS 250h

Toyota's Lexus division unveiled the HS 250h at the 2009 NAIAS. The new mid-sized hybrid will sit between the smaller IS and larger ES models in the company's portfolio, bearing an all-new design with a best-in-class drag coefficient of 0.27 (better than that of the new Prius).  For additional details on the new car and to see our own unique photographs, read our 2009 Detroit Auto Show Highlights. Related Article: Lexus HS 250h - Detroit 2009