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Hyundai & Kia responsible for big positive impact on European economy

A report by economics consultants London Economics reveals the big positive impact Hyundai and Kia are having on the European economy. We already know that both Hyundai and Kia are looking at 2013 more as an exercise in building their ’Brand’, rather than simply selling more and more credible cars. ‘Brand’ is often as much about perceptions as anything else, so if you can address any possible negatives for your brand, as well as producing cracking products, you’re on to a winner.

2015 Volkswagen Passat: OFFICIAL

The new 2015 Volkswagen Passat revealed VW previewed the 2015 Passat back in May with a set of design sketches and the promise of a sleeker design, less weight and better economy with more room for passengers – and now it’s here. The 2015 Volkswagen Passat is the eighth generation of a car that VW always hoped would wipe the floor with the Ford Mondeo and steal sales from the BMW 3 Series and Mercedes C-Class, but which has never quite hit the sort of home run the VW Golf has. But VW has tried hard with the 2015 Passat and delivered a car that looks Audi-slick and more upmarket, so perhaps the eight generation Passat will be the Passat to finally dominate the segment?

Lamborghini LP560-4 Superleggera coming?

What appears to be a Lamborhgini LP560-4 Superleggera out testing But if the photo above is anything to go by it looks as if Lamborghini is planning a Superleggera version of the LP560-4 sooner rather than later. Which would work out pretty well for Lamborghini as they have rashly declared that they will deliver a new car at every road show, and with the replacement for the Murcielago cars – LP640/LP650-4/LP670-4 – still some way off, this could be a  good solution. They’ve run out of new cars for shows after revealing the Lamborghini Reventon Roadster this week at Frankfurt, so they need to get a bit of a hustle on before the next major show if they’re going to keep their promise.