Peterson Oil Filter on 2040-parts.com

Hyundai Equus customers: Prepare for pampering by dealers--and you get an iPad

Hyundai's upcoming flagship Equus sedan is packed with features to pamper owners and passengers: a rear-seat footrest, rain-repellent window glass, power sun shades, and massage systems built into the driver's seat and rear seat. But Hyundai's dealers will have to do a little pampering of their own if they want to sell the car, which Hyundai showed today at the New York auto show. Equus owners will enjoy free at-home pickup of the car for servicing and a free loaner Equus for their inconvenience.

BMW ends America's Cup partnership with Oracle

BMW is ending its America's Cup team sponsorship. The reason: BMW is cutting ties with its longtime technology partner, Oracle. The decision is said to be mutual.

News watch March 2010: today's auto industry news

Tuesday 30 March 2010• Mercedes has dismissed claims that its Maybach brand is for sale, after reports in the Chinese media claimed Chinese car company BYD was considering a bid for the upmarket offshoot. BYD has also denied the claims (Reuters)• Toyota president Akio Toyoda has promised his company will listen more carefully to customers and react faster in a bid to regain credibility after the Japanese car manufacturer was forced to recall millions of vehilces over safety fears (BBC)• The Obama administration is expected to unveil its finalised fuel economy and tailpipe emissions through to 2016 this week, to coincide with the opening of the 2010 New York auto show (Detroit News)  Monday 29 March 2010• Toyota has agreed to licence the hybrid technology in the Prius to Mazda, which will combine the electric system with its next-gen Sky engines. It’s part of Mazda’s plans to increase the average fuel economy of its vehicles by 30% by 2015 (compared to 2008 levels) and it hopes to have its first hybrid vehicle on sale in Japan by 2013 (Mazda)• Ford and Chinese car company Geely have signed a stock purchase agreement that will allow the latter to acquire 100% of Volvo (along with related assets including intellectual property rights).