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Pebble Beach Debut For New Range Rover Sport SVR

LAND Rover is taking the performance SUV fight to Porsche as the Brit luxury car maker has unveiled a 550 horsepower version of its popular Range Rover Sport. The car, which is being launched at the prestigious Pebble Beach concourse event, is the fastest, most powerful Land Rover ever produced and the first to wear the SVR designation being adopted by future Land Rover and Jaguar high-performance models. The Range Rover Sport SVR accelerates from 0-60mph in 4.5 seconds and boasts a top speed electronically limited to 162mph plus a Nurburgring Nordschleife lap time of 8 minutes 14 seconds – one of the fastest times ever recorded by a production SUV.

Former GM exec Joel Ewanick joins Fisker

Fisker Automotive has hired ousted General Motors' global marketing boss Joel Ewanick to be interim chief of global sales and marketing for the maker of luxury plug-in hybrids. Ewanick, 52, will replace industry veteran Richard Beattie, 58, who announced his retirement Monday, Fisker spokesman Roger Ormisher said. Ewanick has been working with Fisker as a marketing consultant for at least six weeks and will fill Beattie's role until a full-time replacement is named, Ormisher said.

Lotus appoints Swizz Beatz as Vice President of Creative Design and Global Marketing

We've become accustomed to surprising and – at times – bizarre news stories emerging from Lotus since Danny Behar became CEO. But judging from reaction in the world of social media this afternoon, even by Lotus's recent standards, the news that it has appointed American rapper Swizz Beatz as its vice president of Creative Design and Global Marketing, came as something of a surprise. Kasseem Daoud Dean, otherwise known as Swizz Beatz, has a broad creative background, having a portfolio that includes music producer, rapper, designer and painter.