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Audi Kicks Off Le Mans Campaign In Style

THERE’S no getting away from the fact that Le Mans is a big deal for Audi. The German car maker has dominated the famous endurance race in recent years, and to reinforce the event’s importance the launch of its 2014 car was a little unconventional. The Le Mans circuit is unusual in that, for most of the year, part of it is a public road.

Porsche makes £14k on every car it sells, Bentley makes £12.7k

Porsche made £14k on every car sold in 2013 If you need an illustration of how much more profitable high-end sports and luxury cars are than mainstream cars, VW Groups sales figures demonstrate it perfectly. At the extreme ends of the profit per car spectrum, Porsche made an enviable £13,931 for every car it sold in 2013 and VW made just £615 (although SEAT actually lost £330 on every car it sold) . In fact, although you might expect the higher-priced Bentley range to make more per car than a Porsche, Bentley only managed a creditable second place on VW Group’s profit per car table, turning in £12,700 profit for every car it turned out (11,000 of them in 2013).

GM to double size of battery lab

General Motors says it will spend $8 million to double the size of its Global Battery Systems Lab, which the company claims is the largest and most technologically advanced automotive battery lab in the United States. GM says the expansion will speed up the development of hybrid and electric vehicles, such as the upcoming Chevrolet Volt, by improving on-site testing of battery cells and systems. When finished, the lab will be 30,000 square feet bigger than it is now, for a 63,000-square-foot total.