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Subaru appoints sales specialist as its new global president

The maker of Subaru-brand cars has tapped a marketing and sales specialist to be the company's new president and lead global automotive operations in the post-quake era. Yasuyuki Yoshinaga, 57, is currently an executive vice president at Subaru's parent company, Fuji Heavy Industries Ltd. He takes the title of president and COO, pending approval at the company's annual shareholders' meeting on June 24, Fuji Heavy said May 10.

Mercedes-Benz axes Maybach

High ranking Mercedes-Benz sources have confirmed to Autoweek that the underperforming Maybach brand will be officially killed off in 2013. The decision to disband Mercedes-Benz’s upper luxury marque comes after a decade of disappointing sales for the Maybach 57 and 62 and a recent decision from the German car maker’s chairman Dieter Zetsche not to push ahead with the development replacement models – the likes of which were tentatively due out in 2014 – owing to what one insider describes as a “positive move to focus greater attention on the Mercedes-Benz brand” . “We’ve come to the conclusion that it is better to cut our losses with Maybach than to continue into an uncertain future with a brand that has failed to live up to original sales expectations," the insider said.

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