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Ferrari plans to sell fewer cars in 2013

Ferrari boss Luca di Montezemolo has announced an unusual plan for the Prancing Horse: to sell fewer cars in 2013 than the 7000 it delivered in 2012. Speaking in Maranello, di Montezemolo stated that 'this is a far-sighted decision to strengthen our brand equity, from what I learned from Enzo Ferrari… We must resist people who say the competition will benefit from us making fewer cars… When others penetrate our markets, we are happy to meet this challenge.' Is Ferrari mad to chase fewer sales? It is not the first time that Ferrari has decided to limit supply: 'In 2003 we did the same,' explains Montezemolo.

Ford Focus sells 1,500,000 in the UK

Ford Focus - 1,500,000 sold in the UK Ford has revealed that the 1,500,000th Ford Focus has rolled out since its launch in 1998 heading for Essex cricketer Jaik Mickleburgh. The Ford Focus has been something of a phenomenon for Ford in the UK and has now racked up sales of 1,500,000 in the UK since it hit UK roads back in 1998. Ford are shouting about the Focus’s achievements – quite rightly – and have sent the landmark Focus to Essex cricketer Jaik Mickleburgh, no doubt as part of Ford’s ongoing sponsorship of Essex cricket.

Toyota will compete at 2012 Le Mans with a hybrid

Toyota today announced it would compete at the 2012 Le Mans 24-hour race with a hybrid sports car in the LMP1 class. This single rendering has been issued of the new Toyota hybrid race car. The Japanese giant has not competed at Le Mans in a factory team since the late 1990s with the GT-One, which set a lap record in 1999.