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Ferrari offers Tailor-Made program

Ferrari is going haute couture with the introduction of its Tailor-Made package. It's for clients who think that a $200,000 Ferrari just isn't exclusive enough. The Tailor-Made package offers almost any trim, any exterior color and any material inside.

VW pokes, winks, smooches its way to new car sales

Volkswagen launched its revamped consumer website on Thursday. It looks more like OK Cupid or Plenty of Fish or Match.com. Yeah, we’ve used a few, so what?

How Porsche will be integrated into VW

By Georg Kacher Motor Industry 20 November 2009 12:32 Although Porsche won't be a fully integrated member of the Volkswagen group before mid-2011, the sports car maker can even at this early point in the merger no longer make independent strategic decisions. After all, Martin Winterkorn has effectively been appointed head of the Porsche SE Holding which in turn employs the Porsche AG chairman Michael Macht.  With a takeover as costly and complicated to fund as this one – all in all, VW will have to fork out a staggering €16 billion to absorb the latest family member – it is only logical that the new owner wants to get the restructuring process going asap. Overnight, Porsche has become easily VW's most expensive brand.How VW will integrate PorscheTo protect and eventually enhance its value, the powers in Wolfsburg will leave no stone unturned to rearrange the product portfolio, to streamline R&D, to shake up purchasing and production, and to ensure a variety of synergies which are estimated to range from €500m to €750m per year.