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Genesis and Elantra to star in Hyundai's Super Bowl ads

Hyundai is getting ready for the Big Game, and by that we really mean the big ad game, and the stars of their seventh consecutive Super Bowl ads will be the 2015 Genesis and the 2014 Elantra. Last year's Super Bowl ad from the automaker featured the Hyundai Santa Fe in two spots titled "Epic Playdate" and "Team," both of which were well received. For Super Bowl XLVIII, the 2015 Hyundai Genesis spot titled "Dad's Sixth Sense" is set to air during the first quarter of the game, and all Hyundai is saying for now is that it will highlight the sedan's Automatic Emergency Braking feature in a way that relates to the near-misses and saves of everyday parenting.

Mercedes SLS AMG Roadster: Official photos

Mercedes SLS AMG Roadster - it'll finally debut at Frankfurt in September The official arrival of the Mercedes SLS AMG Roadster is turning out to be a rather difficult event to call. It’s getting on for two years since we ran the first spy photos of the SLS Roadster, at which point we had expectations that it might arrive at Geneva in 2010. And we were almost certain that the SLS Roadster would finally arrive at the New York Motor Show last month after we published photos of an undisguised SLS Roadster out partying in Hamburg.

Autoweek in review: What you might have missed

Mercedes-Benz will offer its flagship SLS AMG as the 2013 SLS AMG GT late this year. It will get a boost in horsepower and a refreshing for the upcoming model year. The SRT Viper was caught on the streets of metro Detroit.