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MINI London 2012 Edition launches to celebrate Olympic Games

MINI London 2012 Edition - in patriotic red, white or blue The launch of the MINI London 2012 Edition to celebrate the Olympic Games neatly pulls together two of MINI’s marketing tactics; shove out as many limited edition models as you can and give them a London theme. True, this edition of the MINI uses the London moniker intact instead of using a badge from a London area, but it’s consistent with the current MINI special edition target. As is MINI’s aim to cash in on any bit of publicity it can – sometimes tenuously – get a hook on.

Electric Porsche Boxster being developed

Porsche are developing and electric Porsche Boxster It’s not exactly a surprise that Porsche has announced its intention to develop an electric roadster based on the Porsche Boxster, after all – as part of VW – they have access to an awful lot of technology and they’d be foolish to let car makers like Tesla or Fisker potentially steal some future Porsche glory. So starting early next year – as part of a programme Porsche call Modellregion Elektromobilität – three electric Boxsters will be out and about with their electric powertrains in the real world to give Porsche feedback. Porsche are making it absolutely clear that this rolling lab for an electric Boxster is entirely complimentary to – and in no way undermines – their hybrid programme, which includes the Panamera and Cayenne Hybrid and the Hybrid Hypercar that should soon become the production Porsche 918 Spyder.

Mercedes CLS Shooting Brake (2012) first pictures

This is the Mercedes CLS Shooting Brake. It's the production version of the Shooting Break Concept first shown at the 2010 Beijing auto show. An estate version of the CLS four-door coupe, Merc is hoping to repeat the trick it pulled off when it established the 'coupaloon' market with the original CLS in 2004.