Suzuki Marine 09160-08126 09160-08126 Washer on 2040-parts.com

GM returns to the Super Bowl, new ads upcoming for the Camaro and Cadillac

If there's one thing Joel Ewanick has made clear since joining General Motors Co. three months ago, it's that he doesn't let grass grow under his feet. And the company's vice president of marketing isn't slowing down anytime soon: In a wide-ranging interview with Advertising Age, an affiliate of AutoWeek, Ewanick let drop that the automaker will return to the Super Bowl in 2011; that an ad campaign will break next month for the Chevy Camaro; and that there's a new tagline coming for Cadillac, "The new standard for the world." "We have so many projects in the works right now," he said.

Renault says Saturn supply deal ‘just didn't add up'

In the eleventh hour of Roger Penske's venture to acquire Saturn from General Motors Co. to keep the brand alive, Renault's executive committee in France concluded, “Ca fait deux.” Rough translation: “It's not going to come together.” Despite Penske's statements that his organization had been in discussions with automakers around the world, ultimately his hopes had been pinned on only one: Renault SA. Penske and Renault CEO Carlos Ghosn are friends and talk frequently.

Audi Urban Future Awards 2010 - Phase 2

Imagine a utopia where digital technology allows for an uninterrupted traffic flow of autonomously driven pay-as-you-go ‘taxis' that liberate the urban landscape from the unnecessary clutter of road signs, traffic lights, parked vehicles and the pollution caused by street lights. This was the winning proposal from Berlin architect J Mayer H who has won the Audi Urban Future Awards. In this visionary cityscape for 2030, the car will transform from being a machine for maneuvering in traffic to a sensorial experience machine – the opened up urban space allowing its inhabitants to appreciate buildings and other monuments overshadowed by sheer traffic and its support systems.