Lotus is on a recruitment drive - prompting confidence that the iconic British sportscar firm’s future looks brighter than it has for years. The company has suffered a rollercoaster ride since relaunching in 2010 with a bold promise to build five new sportscars and a supermini. But the architect of that plan, CEO Dany Bahar, was fired by the company's Malaysian owners and the expansion has since been wound down.
The EX35 is a slightly smaller and more mainstream SUV than its FX bigger brother from which it takes its core 'coupe SUV' theme. Despite the coupe design references, the vehicle is similar proportionally to the Lexus RX300 and BMW X3 which it will compete with in the US - and also in Europe when the Infiniti brand debuts next year.
Little different to the Infiniti EX concept shown in New York, the EX35 uses the core Infiniti graphic design signatures and soft form language but introduces a new flowing side feature line not seen on the Infiniti G37 Coupe launched a few months ago. Interesting technical innovations include the 'Around View Monitor' that uses four cameras to give a 'top-down view' of the outside of the car, and 'Scratch Shield' - a new self-healing clearcoat paint. Related Stories:
Infiniti EX concept - New York Auto Show 2007
Infiniti G37 Coupe - New York Auto Show 2007
Bob Lutz is not a man who can be contained within 140 characters. This past weekend he spoke at the Petersen as part of the Inside the MotoMan Studio series, hosted by friend of Autoweek George Notaras (past events have been with Ralph Gilles and Derek Jenkins). Lutz talked at length about his childhood in Switzerland, early memories working for Ford and Chrysler, the time he swayed BMW management away from building Mercedes-like luxoboats, and what Lee Iacocca was really like behind closed doors.