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Top 5 most important cars at the 2013 Frankfurt motor show

The five most important memorable cars in attendance at the world’s biggest motor show Nothing is as controversial as irritating your core enthusiasts, and the Audi Sport Quattro concept risks doing just that. Its name and styling riff off one of the most iconic cars in Audi’s back catalogue – and in WRC history – yet the new yellow version unveiled at the 2013 Frankfurt motor show has abandoned the five-cylinder engine, manual gearbox, and respectable kerbweight of the 2010 Quattro concept. In its place, we’ve an RS7-based coupe with the power of a Lamborghini Aventador (691bhp), twice the claimed economy of a Golf GTD (113mpg), but only because of a twin-turbo V8 mated to a hefty hybrid powertrain, and that means this new Sport Quattro weighs as much as a Bugatti Veyron Super Sport (1845kg).

Range Rover LRX – the 2WD version

The Range Rover LRX will be available in 2WD when it launches We all have to compromise. In an ideal world we’d stick to our principles regardless. But times change and we all need to change with them.

New Hyundai i30: Look in to my eyes

Hyundai use hypnosis to sell the new i30 Hyundai in the Netherlands are using hypnotist Peter Powers to experiment with hypnosis to raise awareness for the new Hyundai i30. We’ve been big fans of the way Hyundai has marketed their products in the last few years, managing to change perceptions of the brand in a fraction of the time mighty VW took with Skoda. What we’re not too sure of is the latest marketing tactic being tried out by Hyundai in the Netherlands, who have enlisted the skills of hypnotist Peter Powers to create a 15 minute immersive video designed to be watched full screen on your computer – with headphones on – as Powers lets you experience the new Hyundai i30 in a whole new way.