Toyota Oem 11-14 Sienna Front Seat-front Shield Right 7186708010b0 on 2040-parts.com

New Hyundai i30: Look in to my eyes

Hyundai use hypnosis to sell the new i30 Hyundai in the Netherlands are using hypnotist Peter Powers to experiment with hypnosis to raise awareness for the new Hyundai i30. We’ve been big fans of the way Hyundai has marketed their products in the last few years, managing to change perceptions of the brand in a fraction of the time mighty VW took with Skoda. What we’re not too sure of is the latest marketing tactic being tried out by Hyundai in the Netherlands, who have enlisted the skills of hypnotist Peter Powers to create a 15 minute immersive video designed to be watched full screen on your computer – with headphones on – as Powers lets you experience the new Hyundai i30 in a whole new way.

Barrett-Jackson undergoes independent audit of 2008-09 auction results

Barrett-Jackson Auction Co. is opening the books on its 2008-09 auction season for an independent review by auditors from Deloitte & Touche. The auditors will examine Barrett-Jackson's auction practices, including its consignment process, bidder qualification procedures, adherence to contract sale terms and proper, timely and accurate payment to sellers.

Mercedes-Benz courts Renault for new Smart model based on Twingo

Mercedes-Benz is set to join forces with Renault in a deal aimed at providing its underdeveloped Smart division with a contemporary-engineered front-engine/front-wheel-drive platform as the basis for a frugal new Forfour model. The new Smart, due out in 2013, is planned to sit on a lightly modified version of the Renault Twingo’s underpinnings, complete with a 93.3-inch wheelbase. Speaking about the new car over the weekend, a highly placed Mercedes-Benz official told AutoWeek: “It’s a key component in plans to grow the Smart brand.