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Study proves men prefer cars to women

Thu, 28 Nov 2013 00:00:00 -0800

MEN FEEL more emotion when looking at beautiful car design than they do when looking at beautiful women, new research has discovered. To coincide with the launch of its new Concept Coupe, Volvo carried out the study to see exactly what makes men and women tick when it comes to aesthetics. Images of the Concept Coupe, which has been designed to create a much more ‘expressive’ link to potential customers’ emotions, were shown to individuals who were wearing brain activity-measuring equipment in sequence with images of old or ‘ugly’ cars, crying and happy babies, plus images of people traditionally considered to be ‘beautiful’.

Infiniti G25 revealed – but not for the UK

Fri, 13 Aug 2010 00:00:00 -0700

The entry-level Infiniti G25 - thankfully just for the USA Well, we had what Infiniti called a ‘Performance’ debut at Pebble Beach with the first of Infiniti’s answers to the AMG and M Series in the Infiniti IPL G Coupe, and now we get the more prosaic debut – the Infiniti G25 with a 2.5 litre V6. The entry level G Range saloon gets a modest 218 horses and 187lb’ft of torque, a seven speed auto and will come in a choice of rear wheel drive or all wheel drive and, as far as we can see, you won’t be able to opt for a manual. Infiniti say that the G25 is for those who want an Infiniti G but who don’t want the power of the G37.

Nissan offers interactive shopping for smartphone users on sales lots

Fri, 05 Aug 2011 00:00:00 -0700

Nissan is putting Quick Response codes on its vehicle price stickers so shoppers can use smartphones to read up on cars as they peruse dealership lots. With the "On Vehicle Graphics" system, QR codes are available to provide extra decision-making information that is easily accessible via popular mobile devices. The codes are available to act as a "silent salesperson," starting with vehicles for the 2012 model year.