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Volkswagen E-Golf to get limited testing release

Starting in April, Volkswagen of America will launch a test fleet of battery-powered E-Golf cars in select metro areas. More selective than the BMW ActiveE program that included 700 drivers, Volkswagen will release only 20 EVs, 12 of which will be allocated to company employees. Volkswagen said in a release that the purpose of the test is to conduct research and gather information on driving patterns, electric performance and climate conditions.

Audi takes a dig at BMW, Lexus & Mercedes in new video commercials

Audi takes a dig at BMW, Lexus & Mercedes in new video commercials We’ve had a little spat between Jaguar and Mercedes recently over Mercedes’ Chicken Magic Body Control, with Jaguar’s Big Cat eating Mercedes MBC Chicken and now, ahead of what seems a likely airing in the Super Bowl advert slots, Audi is taking a pop at everyone. Audi are bigging-up the Audi A3 saloon ahead of its arrival in the USA with a quartet of commercials demonstrating the regret buyers have if they’ve already opted for a Mercedes, BMW or Lexus. We get a video on ‘Luxury Car Abstinence’, one of ‘Shame’, one on Buyer’s Remorse’ and one on ‘Lessons’ with the theme being that you should save yourself for the best – the Audi A3 Saloon – and not bother with the also-rans.

SEASONAL PRESSURES SEE MARKET SLOW IN JULY

AUCTION house BCA’s latest Pulse report shows that demand for older, lower value dealer part-exchange cars improved in July, but the fleet and lease sector has experienced more price pressure. The headline average used car value declined in July, as would typically be expected at the onset of the summer holiday months. Values across the board fell to £5,633 down from the £5,662 recorded in June – a £29 decrease that was equivalent to 0.5% fall.