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CAR test drive survey: win £500!

By Ollie Kew (photography by Richard Pardon) Motor Industry 13 March 2014 14:00 If you’re after a new car, do you head straight for the online configurator, your local dealership, or online drive verdicts like CAR’s reviews section? We want to hear your views: click the link below to complete our short survey and you’ll be entered into a prize draw to win £500! With so much information online, and brands like BMW ambitiously purporting to offer a test drive experience via a smartphone and tablet app, the humble demonstrator test drive is in jeopardy of looking a little ‘last week’.

Tesla takes a swipe at BMW & Audi

Tesla’s design boss, Franz von Holzhausen, says the BMW i3 is an IKEA car We’ve long been of the opinion that electric cars, certainly with the current levels of battery technology, can never be a replacement for an ICE car. But we do have soft spot for what Tesla are doing. That’s because Tesla has tackled the issues of electric cars in  the cleverest way possible by building a car (the Model S) that looks like a normal luxury car – rather than making it look odd or quirky just to ram home its difference – and made it travel a sensible distance on a single charge.

Pininfarina family to lose control of company

The Pininfarina family is set to lose its controlling share stake in the company as it takes a step closer to restructuring its €76 million net debt. The Italian design firm, founded in 1930, has been plagued with debt in recent years, shutting its manufacturing branch in 2011 to concentrate purely on design, ending a joint venture with Volvo that saw the company assemble Volvo's C70. The move is seen as a positive one for the company in the long-term, making it more financially secure for future developments, but it also means that the Pininfarina family will lose control of the company by selling its 77 percent share.