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Datsun set to launch new car on July 15

Datsun -- that's right we said Datsun -- revealed teaser sketches on Tuesday of its first new generation car, which will be unveiled in New Delhi, India on July 15. Normally we don't go much for teasers, but when it's a “new” car brand, we take notice. Datsun operated worldwide starting in 1914, until the last badge was peeled off a car in 1986, being replaced by Nissan.

Geneva 2011 - Best in Show

Unlike Detroit, which generated a lot of hype for what turned out to be not as much new product as we'd hoped, the Geneva show was a true return to form, with all new vehicles occupying various different market segments making their debuts. But Geneva wouldn't be complete without the seemingly never-ending stream of concept cars filling the halls of the Palexpo. Every year the Swiss show's neutrality is the perfect breeding ground for the French, Italian and German automakers to strut their future visions for mobility about.

Lincoln's big ad is a FAIL, LOL, OMG

The automotive punditsphere mocked Lincoln's "Steer The Script" campaign when it was announced, in typical teaser form, a few months ago. Well, here it is -- what's essentially the culmination of Lincoln's hopes and dreams; its big comeback splash to the largest American audience of the year, distilled into a breathtaking work of staggering incompetence. Sometimes, the pundits are right.