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Jaguar 'villainy' ad banned

A SECOND JAGUAR ad has been banned in as many months for promoting speed and unsafe driving. The video on Jaguar Land Rover's YouTube channel was titled The Art Of Villainy and featured actor Tom Hiddleston playing a suave villain while driving a Jaguar F-Type in an underground car park and on a public road. The Advertising Standards Authority (ASA) received a complaint that the ad was socially irresponsible because it featured and encouraged unsafe driving.

The 2011 Volkswagen Touareg rolls out with a new hybrid powertrain

Volkswagen is banking on the fuel-saving properties of a new gasoline-electric hybrid drivetrain and what it describes as a wholesale improvement in quality levels to bolster North American sales of its second-generation Touareg. This new Touareg represents VW's first foray into the premium-hybrid-SUV market, which includes gasoline-electric entries from BMW, Lexus, Mercedes-Benz and Cadillac, among others. Further competition will come from a similarly powered version of the new Porsche Cayenne, alongside which the new Touareg was developed.

2014 Porsche Cayman gets a performance-testing iPhone app

To promote the new 2014 Cayman, Porsche has cooked up an iPhone app called “Cayman Code of the Curve.” You're probably already rolling your eyes at the prospect of another automaker app that is little more than a downloadable advertisement, but this seems to be something different -- the app is designed to record your driving performance in real-time and then share results with friends. Porsche enthusiast site flatsixes.com has an exclusive first look at the app, which is still in development but is reported to be coming “soon.” Based on preliminary screenshots provided by Porsche, the app instructs users to set up a variety of courses -- cone slalom, autocross and reaction-time challenge courses are shown -- then uses the iPhone's internal accelerometer and GPS receiver to track and record your performance. You'll also be able to use the app's “record your curve” function to share favorite drives with friends on Facebook.