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U.S. examining Mini Cooper steering

The National Highway Transportation Safety Administration is investigating Mini Coopers for unexpected loss of power steering. NHTSA has launched an investigation of 2004-model Coopers after receiving 54 consumer complaints and a confidential number of field reports, the administration stated on its Web site. The reports state that it is hard to control the vehicle when the power steering fails.

Possible Ferrari F70 tester spotted

The above photos of what very well might be a development mule for the next primo Ferrari —likely to be called the F70—were recently posted on the Ferrari 4/5 Competizone Facebook page. The future F70 is expected to be a front-runner in the competition between the very best cost-no-object supercars. The F70 will feature a 7.3-liter V12 coupled to a kinetic-energy-recovery system, a combination that will be good for 920 hp.

Hyundai Suicide ‘Advert’ causes a rumpus

It’s not easy advertising your wares and finding the right balance between mainstream and innovative to capture attention, as Hyundai has found out to their cost with an ‘advert’ for the hydrogen powered ix35 FCEV which, rather distastefully, depicts a man trying to commit suicide by running a hose from the tailpipe to the cabin before realising he can’t achieve his aim as the FCEV’s only emissions are water. It’s a proper cock-up from Hyundai – usually so sure-footed with their PR – but, despite Hyundai US putting the blame at the door of Hyundai UK, there’s more to this suicide ‘advert’ than meets the eye. It seems the suicide video was put together by Innocean – a European Ad Agency owned by Hyundai’s Chairman Chung Mong-koo and his daughter, and responsible for much of Hyundai’s marketing output – and was a clumsy attempt to gauge reaction to the somewhat macabre take on the benefits of an FCEV.