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Land Rover fomalizes deal with off-road partner Bowler

Land Rover finalized a deal with Bowler on Thursday that formalizes an existing arrangement as Bowler—a U.K.-based builder of rally raid cars—has been a working with Land Rover for more than a decade. Bowler competition vehicles will now compete with “Powered by Land Rover” badges, a slogan that will also be highlighted in customer and marketing events. Bowler will also get access to Land Rover parts and benefit from “technical and development support” from the firm.

Mitsubishi Scrappage – now on 5 year old cars

Mitsubishi are now offering the Scrappage allowance on cars from 5 years old [ad#ad-1] Despite our reservations about the Scrappage scheme in the UK, it would seem that it is proving to be a good handle to hang sales publicity on for car makers. Hyundai have told us about their successes and the interesting trade-ins they’ve had on cars sold under the Scrappage scheme, and we reported recently on two guys buying Nissan GT-Rs with the Scrappage allowance. And now Mitsubishi are using the Scrappage scheme to promote new car sales.

This Mercedes turns up the heat -- in your house

Mercedes-Benz brought some interesting and unusual examples of in-car connectivity tech to Las Vegas, partnering with some trendsetters in the electronics game -- namely, Nest Labs, Pebble, and Google. The connectivity and app technology will eventually make its way into the C-, the E- and the S-slass. Get it?