04 Honda 250ex 250 Ex Steering Stem Shaft Bar on 2040-parts.com

Lotus Evora hits London showroom

Despite the fact that the new Lotus Evora is not due to start delivery until next Summer, Lotus of London, in Park Lane, has this week taken delivery of the first Evora to hit a showroom anywhere in the world, and it will be on show from the 22nd December. The Evora is going to be on display until the 9th January, offering potential buyers, and the terminally nosey, the opportunity to see this exciting new Lotus in the flesh. Finished in Frost White (trendy, but I’m not sure it suits the Evora that well), with a red leather interior, the 2+2 is the first proper new Lotus car for more than a decade.

Porsche And Jaguar Rise To Digital Prominence

THE LATEST automotive search data from leading independent digital marketing agency, Greenlight, reveals Porsche and Jaguar have replaced Toyota and Citroen to become two of the ten most popular car brands that UK consumers have been eyeing up online. Greenlight’s quarterly report identified the most popular search terms and phrases consumers used when they searched on Google UK for cars in November, and ascertained which car manufacturer and dealer sites were most visible to their searches. According to the firm’s research, over 11 million searches were made by consumers looking for cars online, up almost 5% on the previous quarter.

Center stack is new high-stakes battleground; showdown with safety regulators looms

For auto suppliers and gadget companies eager to get a piece of the auto industry, the hottest chunk of vehicle real estate now is the center stack. That corridor of interior space, running from the driver's right hip up through the center of the cockpit to the bottom of the windshield, has become a California gold rush of opportunity. But it is less so for traditional suppliers of molded plastics, cables, levers, buttons and radios.