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Citroen DS5 promo: Arsenal players take on English National Ballet +video

The Arsenal players and ENB dancers with the Citroen DS5 The Arsenal players and ENB dancers with the Citroen DS5 In a slightly odd promotion for the Citroen DS5, Citroen has teamed up Arsenal players with the English National Ballet It looks a bit like Citroen has been taking notice of MINI’s somewhat off-the-wall promotions for their cars and have decided a great way to get the DS5 – now it’s on sale in the UK –  front and central is to take Arsenal players Alex Song, Wojciech Szczesny, Alex Oxlade-Chamberlain and Bacary Sagna off to the English National Ballet to get some lessons. We’re assuming the link with the DS5 is supposed to be all about elegance, power, shape, beauty, grace or any number of ways you can describe ballet and, by association, the Citroen DS5. We get treated to the Arsenal players doing a lift or two, managing a Plié at the bar and even a Pas de deux, Pirouette and an Arabesque (and now we’ve run out of ballet terminology).

Pagani Zonda Cinque Roadster at Geneva 2010

Pagani are taking Zonda Cinque Roadster #4 to Geneva Most of the stories we’ve had recently on Pagani have been on the Pagani C9, which will be revealed in September once Horacio Pagani has decided what to call it. But we’d have a small bet on the Pagani Fangio. But we mustn’t forget the the Pagani Zonda is still with us and that the latest iteration of that is the Pagani Zonda Cinque Roadster.

Video: J Mays walks us around Ford EcoSport

Earlier this month, Ford unveiled its EcoSport compact SUV at the Delhi Auto Expo. The B-segment crossover is a key component in the brand's ‘One Ford' global strategy, underlined by the fact it was designed in Brazil under the direction of Joa Marcos De Oliveira Ramos. Here Ford's Group Vice President of Design and Chief Creative Officer, J Mays, talks us through the five design elements of the car.