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New Jaguar XJ – the Marketing

Elle Macpherson and Jay Leno - the very start of marketing for the new Jaguar XJ Marketing One thing you will see if you do any amount of air travel is the complete takeover by Jaguar of T5 at Heathrow. Huge billboards, touch-screen adverts, in-flight magazines – arrivals and departures all – will be barraged with the new Jaguar XJ for a whole month. And it’s a clever – and cost-effective – move by Jaguar.

What's New: June 2004

The frontal design is streamlined: the radiator grille is absent to focus attention on the Renault lozenge logo and to evoke other prestigious Renault cars. "Fluence's interior is simple and easily remembered, with natural harmony," explains Patrick le Quement. The printed leather seats are mounted on runners.

The Designers, Pt5 – Richard Chung, Johnson Controls

Car Design News launched its first-ever Car Design Review yearbook at the Geneva Motor Show, featuring the award-winning Production Car and Concept Car Designs of 2013. If you're interested in buying a copy of the 160-page yearbook this interview appears in, alongside trend reports, bespoke car design infographics and a special feature on Marcello Gandini, our inaugural Lifetime Achievement Award winner, Car Design Review can be purchased here. Name Richard ChungRole VP industrial design & craftsmanship, Johnson ControlsAge,nationality 51, USLocation Shanghai, ChinaEducation Art Center College of Design "What I'm most proud of is our staff.